Serving as Social Media Marketing Specialist/Insurance Broker for Canton Agency, developing and implementing a social media marketing strategy to enhance awareness of the business and increase sales. Also, staying up-to-date on trends in the industry in order to maximize social media marketing efforts along with tracking and measuring effectiveness of social media campaigns.
— In setting up and maintaining company social media channels (creating/updating content, answering questions), the company has gone from virtually no social media presence to a solid social media footprint on Facebook, Twitter, LinkedIn and Google+.
— Through social media efforts, consistently increasing views/likes/clicks/followers and overall engagement across The Canton Agency’s social media profiles.
